Tuesday, August 24, 2010

Success Tip: LinkedIn Groups

One of the most valuable resources I have found as a customer reference professional is networking. Whether it's going to the Customer Reference Forum conference or staying connected on the various reference LinkedIn groups, networking has proven to be one of my favorite things about our customer reference community. Here are some of my favorite ways to stay connected with the community!

LinkedIn Groups
  • Customer Reference Forum - Started by Bill Lee,(Customer Reference Forum), this group includes 360 reference professionals that provide information, advice, and tools to help each other.
  • Customer Reference Knowledge Sharing Network
  • - The Customer Reference Knowledge Sharing Network (CRKSN) is a community for marketing professionals who work on customer references, customer evidence, customer testimonials.
  • Customer Reference Professionals - Another group of reference professionals
  • Success-Story Marketing - This group isn't for reference professionals specifically but for those who work with success stories. It was started by one of my favorite success story writers, Casey Hibbard, who wrote "Stories that Sell".